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Packaging Options for CD and DVD Continue to Grow
Everyone has their own ideas when it comes to how their finished CD or DVD artwork should look for maximum visual impact. Whether retail, corporate, promotional or even a gift, there are hundreds of CD and DVD packaging options available.
Things have come a long way since the first music CD was launched in the 1980s. The simple song list and lyric covers that were inserted into the original CD case have been replaced by CD cover designs and of today’s most complex and visually interesting multi-page DVDs.
The music has evolved, as has the CD packaging. Likewise, the DVD you recently played at home has undergone the same evolution. Movie distribution companies spend huge amounts on promotion, marketing and advertising and to ensure that their DVD packaging is eye-catching, cutting-edge, even “over the top”, to grab the buyer’s attention. . The DVD packaging should reflect the style, tone, and pacing of the film, so that buyers are motivated to buy and watch this film.
The old plastic case has given way to metal, “flat screen” and “cut-out”, 3D or even holographic cases. New Blu-Ray discs are sure to set new packaging heights as they become more mainstream and title owners compete for sales. Limitless DVD packaging means more sales. New digital printing technology means fast, quality and affordable CD and DVD packaging is now at your fingertips. Packaging budgets now go further as costs have come down and tight deadlines are now achievable.
So you have a CD or DVD to duplicate and wondering how to package it?
There are many generic options available, some so simple that no paper printed parts are required. CD/DVD packaging options include:-
* PVC or paper sleeve: – These are simple and economical.
* Cardboard Wallet: – these can be plain, recycled or overprinted cardboard, even to Australia Post specifications for easy postage.
* Clamshell Cases or Mailers: – Collapsible soft plastic, these are very popular and a great option when there are no paper parts.
* Jewel CD case: – Single or multi-disc versions. These can accommodate a printed booklet and a back inlay.
* CD Caddy case: – a variation of the old jewel case, made from polypropylene and unlikely to break easily. These also accept a printed tablecloth.
* DVD Case:- Standard 14mm in a variety of colors. Can accept up to 6 discs. These accommodate a printed tablecloth and booklets.
* Slimline DVD: 0.7mm slimline version. Similar to the 14mm DVD case above. Slick has a 7mm spine.
For more specialist requirements, a range of custom printed carton options are available and barcodes or consecutive number systems can also be supported.
* Overprinted card holders
* Gatefold cardboard wallets for single, double or multiple DVD discs.
* Digipacks:- DVD or CD available in 2, 4, 6, 8 or 10 panels to hold 1, 2, 3, 4, 5, etc.
* Printed disc shipments made to Australia Post standards.
The internet can be extremely helpful in deciding which packaging is right for your next CD or DVD duplication job. Duplicating companies these days have easy-to-use templates available on their websites, making it easy for you or your art team to download and work on new, innovative packaging. Many duplication companies offer over 20 different CD/DVD packaging options to cover most needs. These are Mac and PC compatible. Websites offer this type of service for free. Jobs are then completed on the latest offset or digital printing systems, packaged and ready for distribution within days.
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